"Parents based in North London is looking for an extraordinary and qualified educator to guide their most junior child on his early path to growing into an English gentleman."
Looking at this post, you might easily skip the wording "first-steps" as mere a turn of phrase.
But, it might be the most important aspect of this unique job advert, as it aims to hire a teacher for a infant.
Hundreds of applications have now been submitted since the unnamed family posted their call for the highly paid tutor, who must be "an exceptional individual".
In recent few weeks, the advert has attracted attention throughout the news, with numerous questioning why?
Progressive Approach
The CEO, chief executive of a global tutoring firm, which is helping the family in their hunt, explained that despite early skepticism, he viewed the idea "far sighted", and "innovative".
When he consulted the family, he said they recognized the unusual aspect of their requirement, and how early in age their son is.
Nevertheless, they explained that they "preferred not to postpone any longer" to engage a tutor, as they had postponed until their older child was five, and by that point "cultural influence had already taken hold".
But what does the family indicate by "cultural predisposition"?
It's "everything", he answered. "How you eat, the way you speak".
He explained the older sibling had absorbed "extremely delicate, non-verbal cues" from the family, and had assumed their cultural ways. The family told Adam they did not want this pattern to recur with their infant.
The strategy: To hire a UK tutor, who must speak with Received Pronunciation, to guide the baby from day one.
Subtle Influence
"A great deal of the education at the start here is rather osmotic," explained the CEO.
It's through this natural absorption that the family are expecting the child will acquire the English characteristics they aim to instil.
The consultant said the tutor had to be an individual who attended "prestigious academies – similar types of schools as the family hope to send their son to".
"The tutor simply needs to be the right kind of person, they'll be performing things they don't even know they're doing, just naturally," he said.
Cost Not Relevant
The family informed Adam the selected educator should ideally also have familiarity of or enthusiasm in equestrian activities, winter sports, artistic pursuits and music so as to inspire the child in a diverse set of interests.
More than that though, he explained the family desired the tutor to sign up the child on a selection of classes so the child would be "equestrian training and starting an tool by the time they are about three years old".
In the family's minds, assisting their son become a "British gentleman" will lead to achievement and open doors.
"For all the pros and cons of that, because it's certainly a social class indicator," he adds.
Yet, notwithstanding all this tutelage in "Britishness", could the child pick up what is termed cultural bias from the international family he resides with in any case?
"Absolutely", replied Adam. "The family understand this might not succeed, but they've simply adopted the attitude of, 'let's give it a go and let's go as soon as we can', because the price of it is not relevant," he said.
Idealistic and Unrealistic
A number of in the private teaching field who have these reservations.
An education leader, CEO and founder of an educational organization, who provides personal educators, commented that "the process of becoming bicultural, or in fact, becoming oneself, is something that must be lived into, not engineered."
He explained that he had moved from China to the United Kingdom at the period of 7 years old, and had been raised understanding and practicing two backgrounds. He continued to be educated at the University of Cambridge.
"The idea that one individual can serve as a living vessel of Britishness, a person who can possibly transplant the qualities of a English gentleman upon a 12-month-old child, appears optimistic and unrealistic," he wrote.
"From my perspective, having a quintessentially British tutor from babyhood will will not necessarily create the result they desire.
"I wasn't provided with that kind of mentor, and yet I have been lucky enough to enjoy numerous of the situations they desire for their son."
He continued: "The reality is, cultural identity can not be dictated from the outside influences; it must be chosen, and it must come from within."
Purchasing UK Culture
Naturally, UK identity is something the CEO thinks can be instructed – and commercialized.
"In my view the reality that the global community regards us in this light is something that we should be cherishing|valuing|appreciating
